Posts Tagged ‘Marketing’
How to Do a Follow-Up REO Inspection - Yikes! Vandals Strike!
Most REO clients require that you revisit your properties at least once every month to inspect the home for new damage or changes and to certify that it is secured from unauthorized entry. After inspection, you'll submit what is commonly called an "MMR" (Monthly Marketing Report), also known as an "MSR" (Monthly Status Report)-just a little industry lingo you'll need to know. 
In this video I'll take you with me as I check on one of my properties and show you what the banks want you to be looking for. WARNING!: If you are offended by profanity and obscene graffiti then don't watch this! (and you probably WON'T want to do REO....'cause you'll need to get VERY used to it). C'mon inside and let me show you why it's not always a good thing to be a "KING"-ha!
3 Sure Fire Ways to Keep Your REO Listings and to Get More...
Sometimes we get so caught up in building and marketing our businesses that we just sort of "overlook" what's happening "in" our business. Now you all know what a huge proponent I am of working "on" your business rather than "in" it, and I truly don't see the practice of stopping to look around at your own business once in a while as anything different. I have always kind of liked the idea of having a friend periodically call your business as a buyer and seeing how the call is handled. The results may scare you.
3 "Top of Consciousness" Marketing Techniques that Will Bring In More REO Listings
As you REO Rockstars already know, I am the the guy who you can always follow to cut right to the front of the line. With my little tricks and secret tactics it's like I'm always on the preferred "guest list" when it comes to getting backstage with Asset Managers who are ready to give me properties. One solid way is to create a "fun" marketing piece that's centered around holidays and/or special newsworthy events (how many of you missed the Super Bowl or Valentine's Day or the Presidential election opportunities to put a twist on a marketing piece for something that's ALREADY top of mind?). These "missed chances" are what separate the winners from the guys with their heads in their hands on the sidelines. Be sure to not miss our upcoming call on "3 Sure Fire Marketing Secrets" where I'll talk about this in more detail AND I'll reveal the other two easy-to-implement BIG IMPACT tricks. Members, DO NOT miss this one!
